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Brand Manager Vacancy at Fan Milk Plc

Posted on 25/03/20 21:31 by Admin
location Lagos
time Full Time
applications 0 Applications

Fan Milk Plc, is a leading manufacturer and marketer of healthy, nutritious and safe frozen dairy and non-frozen dairy food products with distribution channels across the length and breadth of Nigeria. Fan Milk Nigeria is a well established and fast growing food processing industry offering wide range of products.We are recruiting to fill the position below:Job Position: Brand ManagerJob Location: LagosDetailsThe successful candidate will:Take overall accountability for the success of the brand portfolioTake accountability for short-term brand planning and execution; based on the long term brand strategyMonitor and manage the Brand Health IndicatorsResponsible for Quarterly brand reviews, Brand plans and promotion proposalsDevelop action plans to achieve budgeted brand volumes and profitReview brand plans, manage marketing budget and closely monitor execution of all marketing activities relating to brandGather and analyse company and market information for input into the development of the long term brand strategyIdentify new communication opportunities and implement them by employing print, design, PR, media and advertising agencies in translating brand marketing objectives into creative communication material.Provide sales organization with internal information and training presentations on market, consumer behavior, brands, and new product introductionDevelop POSM (point of sales materials), hot spot activation programs and events & sponsorships activities in coordination with Brand & Consumer Activation ManagerProduct Management:Develop and implement new product launchesMonitor product profitability and make adjustments to brand plans, where requiredDrive innovation, extension (growing the brand) and renovation (changes made to the brand)Anticipates potential project breakdowns, and solves them before they translate into a problemSkills, Experience and QualificationA Business related degree from an acknowledged university with a minimum of 5years relevant experience in the FMCG industryAnalytical, Numeric with a disruptive thinking/ mind-setContinuous improvement mind-setPossesses a high degree of assertiveness across cultural and educational diversityGood knowledge of the FMCG market.Insight in the Food market and market drivers

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